Timeline

Purity Life

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2024

Purity Life celebrates 40 years of distributing products that make a difference in people’s lives.

Purity Life LOGO 40years colour
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2022

Purity Life opens distribution centre location in Laval.

Purity Life Location Laval
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2021

Purity Life attends first virtual CHFA tradeshow which was a great success.

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2019

Purity Life opens distribution centre location in Calgary. Education portal launched.

Purity Life Location Calgary
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2018

Purity Life wins CHFA Supplier of Excellence award.

Purity Life CHFA 2018 Supplier Excellence Award
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2017

Purity Life wins CHFA Supplier of Excellence Award.

Purity Life CHFA 2017 Supplier Excellence
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2015

Purity Life wins CHFA Supplier of Excellence Award.

Purity Life CHFA 2015 Supplier Excellence
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2014

Purity Life celebrates 30 years of distributing products that make a difference in people’s lives. Purity life launches CustomerLink, it’s first retailer online ordering system with real-time inventory and invoice/statement lookup.

Need 30 year logo

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2013

Purity Life publishes “HABA-cabadra! with category management” booklet and wins CHFA Supplier of Excellence award.

Purity Life CHFA 2013 East Supplier of Excellence Award
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2012

Sunopta sells Purity Life to Mathew James and Banyan Capital partners and wins CHFA Supplier of Excellence Award.

Purity Life CHFA 2012 Supplier of Excellence Award
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2011

David Chapman Retires

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2009

Purity Life publishes retailer booklet “Optimizing Natural Personal Care Sales”.

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2008

New lines and additional sales people rapidly drive company growth. Vancouver distribution centre moves to new expanded location.

Purity Life Location Vancouver
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2007

Purity Life publishes “Natural body care products; a glossary of terms and ingredients”.

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2006

SunOpta purchases Purity Life and Quest/Herbon brands. Large western distribution centre opens.

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2003

Distribution of Wakunaga’s Kyolic® brand in Canada begins.

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2002

Purity Life hosts its first trade show at the Acton high school.

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2000

Purchase of Vita Health distribution, including the Natures Harmony brand. Purity Life wins CHFA supplier of the year award.

Purity Life CHFA 2000 Supplier of the Year
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1999

Purity Life launches the runaway success Cellasene® For cellulite reduction.

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1998

New category ‘Immune Modulation’ is launched in Canada and the United States with Moducare®.

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1996

Acton head office receives large addition and installs automated carousel systems to increase productivity and turnaround.

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1995

Head office moves to its current location in Acton, Ontario.

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1992

Purity Life grows to 35 full time employees.

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1988

Launch of Pep brand in Canada.

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1987

First western sales rep is hired. A Vancouver sales office and small warehouse open. Weleda distribution begins.

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1986

Acton distribution centre opens and distribution of Ecover begins. Purity Life introduces and launches the first tea tree oil product in Canada – Thursday Plantation.

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1985

Purity Life begins distributing Kiss My Face and Quantum. Donna Bannister, Purity Life’s 3rd employee, is hired and remains with Purity Life for more than 30 years.

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1984

David and Elyse Chapman launch Purity Life as a mail order business with the first products being Barlow knee support, Apricot kernels, Aerobic 07, and Lavilin deodorant, the last of which Purity still distributes today.